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April 18, 2024

Nature at the heart of DOMOTEX asia/CHINAFLOOR 2024
Nature will take centre stage as the highlight of DOMOTEX asia/CHINAFLOOR 2024, which will open its 26th edition in Shanghai from 28th to 30th of May. The flooring industry is being continuously transformed by the evolving consumers’ needs and lifestyle trends. The sustainability approach has become industry’ focus. At the same time, the consumers’ attention towards the choice of materials as well simple and practical designs are also heavily impacting the flooring production. Long known for innovations, the Chinese and Asian flooring manufacturers keep responding to these changes accordingly, bringing to the markets amazing products, that satisfy the latest lifestyle trends, while fully adhere to the environmental protection standards.
     "Live with Nature" is the newly launched campaign for this year, created to showcase how the flooring companies are keeping up with the ever-changing demand. It will offer particular exposure and targeted visitor guidance for the brands whose products align with the green and sustainable development objectives and place a strong emphasis on the latest lifestyle and consumption trends. The stands of these selected companies will be labeled as "Must-Visit”, with the purpose to guide the audience into witnessing and experiencing these achievements first hand.

“Nature, humanity, and environment have always been our core values, which coincide with the promotional philosophy of the 'Live, With Nature' at DOMOTEX asia 2024." - said Jerry Song, China General Manager of Sales at LX Hausys, leading PVC flooring manufacturer from South Korea. "We always believe that sustainable products can guide us towards a better and further future. We look forward to a successful showcase of our products at the show this year. Our brand has been constantly innovating and striving to create an enjoyable living space for customers, in synergy and harmony with nature and human wellbeing." - concluded Song.

     The full exhibitor list is online at Worldwide flooring buyers can now scout among the participating companies and the products they will bring at the show and schedule meetings in advance.



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